campaign 1
GREY STATE is a refined, luxe and sophisticated athleisurewear label from New York designed for the woman on the move. Much like its home base, GREY STATE is about polished pieces that are versatile, creative and fun, while at times admirably complex in design and experimental in finer details.
Every collection upholds a barely there ease and comfort, without compromising style and aesthetic. Philosophy stays true to designing clothes that are simple, streamlined, but with a spark of edge, offering pieces that are exceptionally easy to wear.
Re-invented tees, sweatshirts, dresses, and knits seamlessly blend into outfits that speak to the GREY STATE woman’s multi-dimensional style, and the different roles she inhibits on a daily basis. Unexpected details, luxurious fabrics, and an intriguing eye to design offers graceful silhouettes, deconstructed cuts and elongated elements that enhances the GREY STATE woman’s casual, on-thego routine, and stays true to her spontaneous elegance.
GS sml 2
GS sml 1
GS sml 3
campaign 2